Historical experience / Call-center expansion
Founder operating experience · Strategy beginning in 2008

Start with one campaign.
Build the operation.

During the slowdown that began in 2008, Amit chose to expand his call-center operations through a model that connected available premises, local hiring and an initial campaign to cover fixed costs.

Creating room to get started.

Amit recalls responding to the economic slowdown by looking for opportunities to grow. He approached landlords and local governments about office space that could be provided without rent for an initial period, giving him time to establish a call center before the full premises cost began.

The idea brought an available property together with a business that could put it to use. The initial rent-free period created time to set up the operation and start bringing in work.

Local hiring and a first shift of work.

Where a local government was involved, Amit says he would commit to hiring locally. He would also ask whether work could be provided for a campaign sufficient to run a shift.

The first campaign had a specific operating purpose: cover the center’s fixed costs. That gave the business a starting base while he sought further campaigns. The model considered premises, people and revenue together, rather than treating the office setup as an isolated project.

Moving quickly from premises to a working center.

Amit says he could set up a call center within two weeks. Speed mattered because the temporary premises arrangement created an opportunity to get the operation running quickly.

Once the initial campaign was operating, he would secure additional campaigns. In his account, the base campaign covered fixed costs while the additional work supported growth of the center.

The operating sequence

  1. Secure the space. Negotiate an initial period without rent to allow setup.
  2. Build the local operation. Commit to local hiring where that formed part of the arrangement.
  3. Start the first campaign. Use the initial shift of work to cover fixed costs.
  4. Add campaigns. Bring further work into the operating center.

The result, in Amit’s account.

Amit reports that every call center he established using this approach reached profitability. The launch timing and operating results are his account of the experience.

The lesson was to connect the economics of the site with the work needed to sustain it. A premises opportunity became useful when it was matched with staff, equipment, a campaign and a path to additional revenue.

Discuss the operation behind your next campaign.

Need campaign capacity, help developing a call-center operation or a partner for a new market? Share your objectives, expected workload and timing so we can discuss a practical scope.

FAST TRACK P10080 · CALL-CENTER SERVICES

International call-center experience · Circa 2012

University connections. Spanish-speaking capacity.

How university relationships helped Amit establish South American call-center capacity for US campaigns. Explore the Bolivia chapter and all 15 supplied photographs.

Read the Bolivia story & view the photos →
Egypt call-center experience · 2009–2020 relationship

A familiar team spirit. Half a world away.

Watch the people behind the operation in a historical team video, or download the full recording.

Explore the Egypt video story →

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